Offshore Support Doubled MMI’s Team & Increased Customer Satisfaction by 12.5%

Mobility Market Intelligence (MMI), a data and technology provider for the mortgage industry, needed to scale its support team quickly to meet growing demand without repeating the mistakes of past outsourcing attempts.

Copy Url
2x
Support Team Growth
12.5%
Customer Satisfaction
17 Days
Avg. Hiring Timeline

The Challenge

After acquiring Bonzo, MMI inherited a small, overworked support team struggling to keep up with rising demand. Recruiting locally was slow and competitive, with top candidates lured away by enticing benefits packages.

Small, overloaded support team
Difficulty attracting qualified talent due to competitive local benefits
A month-long hiring process that slowed growth
Previous outsourcing efforts that failed due to poor knowledge retention, scheduling conflicts, and misaligned work ethic
Customer satisfaction stuck at 80% monthly

The Solution

Staffing in the Philippines widened MMI’s talent pool, and working with CoDev streamlined recruitment, provided competitive benefits including health insurance, utility stipend and government-mandated perks.

Support staff doubled in size within 12 months
New hires quickly integrated into MMI’s tools and workflows
Simplified processes cut hiring timelines to under a month
Customer satisfaction rose to 90% monthly (+12.5% improvement)

Results in 12 Months

2x support team size without adding internal recruitment workload
Cut hiring timelines from 1+ month to 17 days on average
+12.5% customer satisfaction gain (80% → 90%)
Reduced turnover risk through better screening and cultural alignment
Expanded customer coverage and ticket responsiveness without increasing costs

The CoDev Advantage

Expert Talent

CoDev connected MMI with vetted, high-performing customer support specialists who had proven track records of delivering consistent, high-quality service. Each hire was pre-screened for technical skills, communication ability, and cultural alignment before joining the team.

Seamless Integration

New team members were embedded into MMI’s workflows from day one, using the same tools, processes, and quality standards as their in-house team, ensuring a unified customer experience.

Cost-Efficient Growth

MMI expanded support coverage without the heavy investment of local recruitment, benefits, or overhead, enabling them to reinvest savings into other growth initiatives.

Sustained Performance

Ongoing performance tracking, coaching, and support from CoDev kept MMI’s hires productive and engaged long-term, reducing turnover and maintaining service quality.

New team members were embedded into MMI’s workflows from day one, using the same tools, processes, and quality standards as their in-house team, ensuring a unified customer experience.

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